Inside Apple

Inside Apple - Wydania

3 wydania

Inside Apple

Wydawnictwo: john_murray

ISBN: 978-18-4854-724-7

ISBN bez myślników: 9781848547247

Typ okładki: Softcover

Liczba stron: 1

Data wydania: 2012-10-25

Język: angielski (Wielka Brytania)

Inside Apple

Wydawnictwo: john_murray

ISBN: 978-18-4854-723-0

ISBN bez myślników: 9781848547230

Typ okładki: Softcover

Liczba stron: 1

Data wydania: 2012-01-25

Język: angielski (Wielka Brytania)

Inside Apple

Wydawnictwo: john_murray

ISBN: 978-18-4854-741-4

ISBN bez myślników: 9781848547414

Typ okładki: Softcover

Liczba stron: 1

Data wydania: 2012-01-25

Język: angielski (Wielka Brytania)

Dostępne w innych językach

Inside Apple

Adam Lashinsky

Pierwsze wydanie: 2012-01-25

In INSIDE APPLE, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives were surreptitiously transported to a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the Post Jobs Era. While INSIDE APPLE provides a detailed investigation into the unique company, its lessons about leadership, product design and marketing are universal. INSIDE APPLE will appeal to anyone hoping to bring some of the Apple magic to their own company, career, or creative endeavour.